SEO Specialist

Job Description

We are offering a unique opportunity for an SEO Specialist to join our dynamic marketing team in Los Angeles, CA. In this role, you’ll have the chance to shape our website’s performance by developing and implementing SEO strategies that drive more organic traffic and quality leads through our channels.

Duties and Responsibilities:
Create and develop SEO initiatives for our brands, company websites, and online marketing content.
• Execute organic SEO campaigns daily, including keyword research, content gap recommendations, strategic content optimization, competitor analysis, and site improvements.
• Manage SEO campaigns, including writing meta content, creating SEO-friendly content, creating target keyword lists, improving site URL structure, improving link architecture, etc.
• Monitor trends and provide SEO recommendations for best SEO practices.
• Research and analyze competitor advertising links.
• Monitor algorithm updates and establish a process for potential traffic or conversion drops.
• Other duties as assigned.

Qualifications, Skills, and Knowledge:
• B.S/B.A in Information/Computer Science and related fields is preferred. • 6+ years of SEO/SEM working experience.
• Working knowledge of HTML, CSS, and JavaScript development and constraints.
• Strong working knowledge of SEO, including keyword research, on-page optimization, and link building.
• Clear understanding of affiliate marketing and pay-per-click advertising. • Excellent writing, editing, proofreading skills, and verbal communication skills.
• Expert in Google Analytics, SEM Rush, and Google Search Engine Algorithm.
• Proficient in Microsoft Office programs, including Word, Excel, Outlook, and PowerPoint.
• Ability to work independently or as a team member in a fast-paced environment.